We are Avalor Trading (Shanghai) Co., Ltd, a trading company belonging to the Russian Sportmaster Group. Avalor Trading (Shanghai) Co., Ltd is the center of sourcing, merchandising and inspection for Sportmaster. Establishing its business for more than 10 years in china with great expansion, currently we have an employment team of 200 persons allocated to Shanghai and its branches (at Xiamen and Shenzhen).

Sportmaster 集团公司介绍
Introduction of Sportmaster Group of companies.

集团历史History of Sportmaster Group
Sportmaster集团成立于1992年，是俄罗斯与独联体地区体育用品零售与批发行业绝对领跑者。截止到2012年，公司在体育用品行业成功发展20年。现阶段集团主营业务涵盖三大主力市场-运动，户外，休闲。根据业务形态划分，Sportmaster集团涉及零售，经销，O’stin品牌以及房地产等广泛业务形态。
Founding in 1992, Sportmaster Group is the absolute leader in Retail and Wholesale market of Sporting Goods in Russia and CIS. Till 2012, the company has succeeded its sport business for 20 years. Today the SPORTMASTER GROUP of companies operates with different key markets-Sport, Outdoor and Casual. According to the characteristics of Sportmaster Group business, Sportmaster group touches Retail, Distribution, O’stin and Real Estate.

零售经营模式 Retail Mode
Sportmaster 拥有近200家商店遍布俄罗斯与前苏联区域。其三大主要的零售模式为-“Sportmaster 巨型超级市场” (面积为4000平米+/-20%), -“Sportmaster 超级市场” (面积为2000平米+/-10%),-“Sportmaster 超级市场” (面积为1300平米+/-10%),
Sportmaster has around 200 stores in Russia and CIS by launching three main retail formats “Sportmaster Hypermarket” (4000 +/-20% square meters), “Sportmaster Supermarket” (2000 +/-10% square meters) and “Sportmaster Supermarket” (1300 +/-10% square meters).

经营理念 Retail business Idea
Sportmaster 一直致力于为顾客提供高品质与多样化的商品。在Sportmaster 商店中，顾客可以选择世界知名品牌（如 Columbia, Reebok, H/H, Sketchers, CAT, Life-fitness），也可以选择Sportmaster 自主研发设计的品牌(如Outventure, Demix, Glissade, Joss, Nordway, Torneo).
Focusing on providing customers with a wide choice of high quality good, the customer can choose to buy world well-known brands (such as Columbia, Reebok, H/H, Sketchers, CAT, Life-fitness) or Sportmaster self-created & deigned private labels (Outventure, Demix, Glissade, Joss, Nordway, Torneo etc).

公司的使命与愿景 Mission and Vision
使命Mission
以服务为导向，以合理成本为基础，成功和高效的为客户提供优质的体育和户外用品，及售后服务
As a service provider, the Company is guided to maintain the success in efficient provision of the best sports & outdoor supplies and the quality after-sales services to the client base, on a basis of service orientation and appropriate cost consciousness.

愿景Vision
通过我们的商业经营，将健康生活的理念导入社会，推广体育和户外运动，以此提高人们的生活质量
To boost people to acquire higher living quality, realized via inflow to introduce the health life ideas to the society and through promotion to spread physical culture and outdoor activities.